Campaign for Tweed, Uber, and MADD Canada 

 
 

On October 17th, 2018, weed was legalized in Canada.

Studies show that once you’re high, you should wait at least 4 hours before driving.

So we gave Canadians 101 different ways they could pass the time.

 
 
 

OOH

 
 
 
 
 

Pre-Roll

 
 
 
 
 
 
 
 
 

Print

 
 
 
 
 

Radio

 
 
 
 
 
 

For those still looking to pass more time, DontDriveHigh.ca has the full list of 101 ideas.

You can even blow bubbles with your microphone, and pop them with your mouse.

 
 
 
Bubble Game Update.gif
 
 
 

And if you happen to be high enough to watch a 2 minute case video, watch away.